A major goal of More Or Less is to provoke thought about the decisions we make when we buy clothes – factoring in the realities of cost and consumption. I also wanted to offer a glimpse of how real people actually dress without sacrificing the transportive magic and fantasy of fashion.
More Or Less is not another magazine showcasing only current-season fashion. Vintage, army surplus, sportswear, old school uniforms, craft, rubbish – all are fair game.
A symptom of our see-now-buy-now, click-to-buy modernity is immediate gratification and overindulgence. In this rapid-fire exchange, little time is devoted to asking “Do I need this? Do I even want this?”